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Amanda Goodfellow, marketing director at Digital Unicorn

Add-On Subscription

You shoot it, I'll make it
look like magic.

You're already doing the work — the before and afters, the process shots, the job site moments. Reel Magic turns that raw footage into polished, brand-aligned video content ready for social, your website, or paid ads.


No learning video editing software.
No staring at a timeline.
Just drop your footage and get back to running your business.

 

From $149/month · Add-on only · Scoped to your needs

WHAT IT'S FOR

Great footage is sitting on your phone going nowhere.

Most small business owners capture more content than they realise — job site progress, client transformations, process shots, behind-the-scenes moments. The problem isn't that you don't have content. It's that turning raw footage into something polished and usable takes time you don't have.

Trades and contractors

Before and after project reels, time-lapses, portfolio clips for your website and Google profile

Salons and studios

Process reels, transformation videos, day-in-the-life content that builds trust before a booking

Ads and campaigns

Short-form ad creatives for Meta and Google — edited, captioned, and ready to run

WHAT'S INCLUDED

Everything except pointing the camera.

You capture the raw moments. I handle everything else — editing, captions, pacing, branding, and delivery.

Video editing and production

Short-form reels, stories, portfolio clips, longer edits, and ad-ready creatives — cut from your raw footage and polished to match your brand.

Planning and scripting support

Not sure what to shoot or how to structure it? I can help you plan shots and script simple talking-head or voiceover content before you hit record.

Captions and overlays

Branded text overlays, captions, and on-screen elements that keep your content accessible and on-brand across every platform.

Multi-platform delivery

Edited files delivered via shared Google Drive — sized and formatted for Instagram, Facebook, TikTok, your website, or wherever they need to go.

HOW IT FITS

Reel Magic is for when you need more than the basics

Social Spell already includes basic video content as part of your monthly social management. Ad Alchemy includes creative setup as part of your campaign launch. Reel Magic is what you add when your video needs go beyond that.

That means polished portfolio pieces, production-level ad creatives, before and after showcases, process reels, or simply more video volume than your current subscription covers.

If the video needs to work hard — on your website, in a pitch, as a cornerstone ad — it belongs in Reel Magic.

PRICING

Priced by editing hours.

A simple reel can take 20 minutes. A polished portfolio piece with multiple scenes, transitions, and overlays can take two hours. Your tier is based on realistic monthly editing time — scoped together during your intro call so there are no surprises.

MOST POPULAR

Starter

Appx 3 hrs editing/month

$149/month 

· add-on only

Growth

Appx 6 hrs editing/month

$249/month 

· add-on only

Pro

Appx 10 hrs editing/month

$399/month 

· add-on only

Pricing is confirmed during your intro call based on what you're shooting and what you need the content to do. Additional hours beyond your included amount are quoted separately. Most portfolio-building clients start at Growth.

HOW IT WORKS

Three steps, zero headache.

Step 01

We scope your needs

During your intro call we figure out what you're shooting, how often, and what you need the content to do — so your tier is based on actual editing hours required.

Step 02

You shoot, I edit

Drop your raw footage into our shared Google Drive folder. I take it from there — editing, captioning, and delivering finished files back to the same folder, so you can use them too!

Step 03

I post, you grow.

I use your finished content across social, your website, Google Business Profile, or paid ads — wherever it does the most work for your business.

Ready to use all that footage sitting on your phone?

New clients start with a Strategy Spark Session.

Existing clients can enrol directly from the Client Portal.

New client

Book a Strategy Spark Session — $199, credited toward your first month.

Existing client

Already using Campaign Sorcery or Social Spell? Sign into your Client Portal to get started.

FAQ

Common questions

I already have Social Spell — do I need Reel Magic?

Not necessarily. Social Spell includes basic video content as part of your monthly management — simple reels, text overlays, trending audio. Reel Magic is for when you need something more production-level: polished portfolio pieces, multi-scene edits, voiceovers, or ad-ready video that needs real editing time behind it. If you're thinking of adding more, book a call with me from your client portal :) 

What kind of footage do I need to provide?

Anything shot on your phone is fine — you don't need professional camera equipment. The best footage is natural and unfiltered: job site progress, before and afters, process shots, talking-head clips. I'll give you simple guidance on what to capture if you're not sure where to start.

How do I get my footage to you?

We set up a shared Google Drive folder. You drop raw footage in, I edit and deliver finished files back to the same folder. No file transfer apps, no emailing large files, no back and forth.

What if I don't have much footage one month?

That's normal — some months are busier than others. We'll build in flexibility during scoping so your tier reflects a realistic average rather than a peak month. If things change significantly over time, we can adjust.

Can you help me figure out what to shoot?

Yes — planning and scripting support is included. If you're not sure what shots will be most useful or how to structure a talking-head clip, I can give you a simple shot list or script before you start filming.

Do I own the finished videos?

Yes — all finished files are yours to keep and use however you like. 

Why is this an add-on only?

Reel Magic works best when your video content has somewhere strategic to go — your social feed, your ad campaigns, your website. It pairs with Social Spell or Campaign Sorcery so the content we create actually gets used and tracked, rather than just sitting in a folder. Also, your Social Spell or Campaign Sorcery subscriptions include light video editing already. So this is for above and beyond what's scoped inside your other subscriptions.

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