
BRAND ELIXIR PACKAGE
Brand strategy, messaging, and visual identity designed for Small Businesses
Help your business look professional, earn trust, stand out locally, and attract the right clients.
​
Built for real businesses — service companies, clinics, contractors, and entrepreneurs that rely on local customers. The complete package for just $800.
Most small businesses don’t actually have a brand.
They have a logo and some colors.
Signs Your Brand Isn’t Working​​
-
Your website sounds like every other business in your industry
-
You struggle to explain why someone should choose you instead of a competitor
-
Your logo, website, and social media don’t look like they belong to the same business
-
Your marketing materials look outdated, DIY, or inconsistent
-
People forget about your business after they visit your website or social page
-
You keep rewriting your messaging but it never quite feels right
​
Most small businesses aren’t struggling because they lack good ideas or great services.
They’re struggling because their brand doesn’t communicate their value, so customers move on to the next option — even if their business is the better choice.
Strong branding helps your business stand out, communicate what makes it different, and stay memorable to customers.
​
That's what Digital Unicorn can create for you.
.png)
Who the Brand Elixir Package Is For
The Brand Elixir Package is designed for business owners who want a clear, cohesive brand identity that reflects who they are and attracts the right clients.
This package is ideal for:
-
New businesses that need a professional brand identity from the ground up
-
Existing businesses with outdated or inconsistent branding
-
Entrepreneurs who struggle to clearly explain their mission or value
-
Service providers who want a polished, trustworthy brand presence
-
Local business owners preparing for a website launch, rebrand, or marketing push
-
Founders who want a strategic brand identity— not just a logo​
If you're ready for a brand that feels aligned, professional, and built for growth, Brand Elixir is designed for you.
What You Get Inside the Brand Elixir Package​


Mission, Vision & Core Values
Together we define the purpose, direction, and principles that guide your brand and shape your decisions.
​
Target Audience Clarity
Instead of marketing to everyone, we identify your ideal clients so your messaging connects with the people most likely to convert.
​
Unique Selling Proposition (USP)
We clearly define what makes your business different — and why customers should choose you.
​
Brand Voice & Messaging Guidelines
You'll receive tone guidelines, messaging examples, and prompts to keep your communication consistent across your website, social media, and marketing.
​
Visual Identity & Logo Design
Your visual brand system includes:
-
Custom logo design with revisions
-
Logo files prepared for web, print, and social media
-
Brand color palette and font pairings
-
Logo variations for different uses (primary, secondary, icon versions)
-
Visual style guidelines for icons, shapes, textures, and graphics
-
Direction for brand photography, filters, and overall visual tone
​
Your Brand Treasure Chest
You'll receive a ready-to-use brand toolkit including:
-
Canva templates for posts, stories, and marketing materials
-
Brand assets organized inside your client dashboard
-
Easy-to-use files so you can maintain consistency without hiring a designer every time
​
Social Media Support (Choose One)
Option 1 — 1-Hour Social Media Strategy Session
Includes scheduler setup, content mapping, and guidance on how to use your brand assets effectively.
Option 2 — One Free Month of Social Spell
Done-for-you content creation and posting ($299 value).
Either way, you'll leave with a strategy that supports long-term brand consistency.
Ready to Get Started?
All Brand Elixir projects begin with a Strategy Spark Session.
This session allows us to clarify your positioning, audience, messaging, and visual direction before any branding work begins. Building this foundation first ensures your brand identity is intentional, cohesive, and aligned with your business goals.
Strategy Spark Session: $199
If you move forward with the Brand Elixir Package, the session fee is applied toward the $800 investment.
Brand Elixir FAQ
Do I need a business name or logo already?
No! We can build your full brand identity from scratch or refresh what you already have.
​
Is Brand Elixir only for new businesses?
Not at all. Many clients use Brand Elixir to refresh outdated branding, clarify their messaging, or prepare for a new website or marketing push.
​
Will you help me write my mission and vision?
Absolutely. I’ll guide you with prompts, examples, and collaborative editing.
​
What if I’m not tech-savvy?
Everything is delivered in a user-friendly dashboard, with Canva templates you can edit anytime.
​
Do I own my logo and brand assets?
Yes. Once the project is complete, all final logo files and brand assets are yours to use across your website, social media, print materials, and marketing.
​
Do I receive logo revisions?
Yes — you’ll choose your favourite concept and we’ll refine it until it feels perfect.
​
What’s the typical timeline?
Most Brand Elixir projects are completed within 2–4 weeks depending on feedback and revision rounds.
​
How is this different from buying a logo online?
Logo marketplaces provide a graphic. Brand Elixir builds a complete brand system — including positioning, messaging, visual identity, and templates — so your business shows up consistently and professionally everywhere.
​
What happens after the brand is finished?
You’ll receive your full brand toolkit, templates, and training so you can confidently use your brand across your website, social media, and marketing. Many clients choose to continue with Social Spell, Website Watchdog, or Ad Alchemy to keep building on their brand foundation.
​
Can I bundle this with other services?
Yes. You save when pairing with Magic Site or Ad Alchemy (see Silver Shine + Gold Glow bundles).
