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Amanda Goodfellow working on her laptop at a white and gold desk

Done-for-you social media management

Your social media should be working for you - not the other way around.

Social Spell handles the content, posting, and strategy — so you stay visible and consistent without spending your evenings on Instagram.

PRICING PLANS FROM
$399/month

Service providers — coaches, consultants, trades

Clinics & wellness — therapists, studios, practitioners, trainers

Professionals — realtors, lawyers, mortgage brokers

Most Small Businesses Post on Social Media... until they get too busy

 Sound Familiar? ​

You sit down to post something… and freeze.

So you close the app and tell yourself you’ll figure it out later.

Inconsistent posting
Life gets busy and social falls off

No clear strategy
Posting without knowing why

Content paralysis
Not sure what to say or how

Invisible accounts
Profiles that look abandoned

Graphic of a phone with a social media feed on it and statistic boxes explaining importance of using social media
Social media isn’t just posting updates.
It’s one of the primary ways customers discover, evaluate, and remember businesses.

Visibility before customers start searching

Social media keeps your business in front of people long before they’re ready to hire or buy.

Trust and credibility at a glance

Active profiles signal that your business is legitimate, current, and engaged with its audience.

Show how you work — not just what you sell

Photos, videos, and updates allow customers to see your process, personality, and expertise.

Reinforce every other marketing channel

Social media strengthens your website, ads, Google Business Profile, referrals, and word-of-mouth.

Visible proof that people trust you

Comments, testimonials, and shared reviews allow potential customers to see real feedback from real people.

Consistency that compounds over time

You don’t need constant posting — steady, thoughtful activity builds recognition and familiarity over time.

image of a whole bunch of social media platform icons in the air above a unicorn

​What's Included in the Social Spell Subscription

✔ Content Planning & Creation

We build your content — images, carousels, reels, and stories — aligned to your brand and audience. No constant input needed from you.

✔ Strategic posting & scheduling

Your content goes out on a consistent schedule. As your library grows, posts get repurposed and refined — building momentum over time.

✔ Community engagement

We engage with relevant accounts and conversations to expand your reach and strengthen relationships around your brand.

✔ Comment & message monitoring 

Comments and messages are monitored so your brand stays responsive and professional.

✔ Analytics & strategy adjustments

We review performance monthly and adjust the strategy based on what's resonating — so your content evolves instead of going stale.

Flexible strategy, no post quotas

Rigid quotas lead to filler content — posts that exist just to hit a number.

 

Instead, we allocate time toward whatever will have the most impact that month, whether that's new content, audience engagement, testimonials, or building your library.

 

The exact mix shifts based on what's working — but you'll always have a clear picture of where time is going.​

 

As your content library grows, creating and maintaining your presence gets faster and more effective — the value compounds the longer we work together.

A TYPICAL MONTH ON META

 8-12 feed posts 

 community engagement  

 4-8 stories 

 DMS directed to lead funnel 

 1-2 video reels  

 monthly strategy report 

Mix adjusts each month based on what platforms are rewarding and what your business needs most.

Social Spell Pricing

Platforms are grouped into ecosystems — aligned platforms managed together, more efficiently. An example of common platforms and their pricing below:

 MOST POPULAR 

Meta

(Instagram & Facebook)

$399/month

Meta & Tiktok

(Instagram + Facebook + TikTok)

$499/month

Meta & Tiktok & Reddit

(All three ecosystems)

$599/month

Each additional platform ecosystem adds $100/mo. You can choose whichever platforms make the most sense for your business. Not sure where to start?

Strategy Spark Session will help identify the right platforms for your business.

No contracts, no lock-in

Billed monthly. Pause or cancel anytime through your member dashboard — no awkward conversations, no hoops to jump through.

Your content is yours

All published content is yours to keep. Editable source files (Canva, CapCut) stay with Digital Unicorn by default — reach out if you'd like a custom buyout package.

 READY TO START? 
 

Here's how:

Before we dive in, we get clear on your business, goals, and current marketing — so everything that follows is intentional. If Social Spell makes sense, we'll move forward with a clear plan. If something else would serve you better, I'll point you in the right direction.

Step 1 — Book a Strategy Spark Session ($199)

Before we touch your social media, we get clear on your business, your audience, and what you actually need. This 1:1 session covers your brand positioning, platform strategy, and content direction — so everything that follows is intentional and expectations are aligned.

🌟

The $199 session fee is credited toward your Social Spell Subscription — so if you move forward, you're only paying the difference.

Step 2 — We handle the rest

Once we're aligned, I connect to your accounts, build out your content plan, and take it from there. No more staring at a blank caption box.

Existing client? Sign up directly in your Client Portal.

Social Spell FAQ

How much content will be posted each week?

Social Spell focuses on consistent visibility, not rigid post quotas. Your content mix — posts, carousels, reels, stories, and engagement prompts — varies each month based on what's working and what your business needs. The goal is quality and momentum, not volume

Do you create the content or just schedule it?

I handle both. Social Spell includes content planning, creation, and scheduling — including graphics, captions, videos (when applicable), hashtags, and timing. The goal is to maintain a consistent presence without you needing to plan or post content yourself.

What platforms are supported?

Platforms are organized into platform ecosystems so your content works together strategically.

Meta (Instagram + Facebook) is the most common starting point, but we can also support platforms such as:

• TikTok
• LinkedIn
• Pinterest
• X
• Reddit

Your Strategy Spark Session helps determine which platforms actually make sense for your business.

Do I get to approve posts before they go live?

Yes — using a hybrid approval system.

Content is scheduled in advance and shared through the scheduling platform so you can preview upcoming posts.

If you'd like adjustments, you can request them before the scheduled posting date. If no feedback is provided, posts will publish automatically to maintain a consistent presence. You’ll also have access to your accounts and can edit scheduled posts anytime if needed.

Will you respond to comments or DMs?

Yes — Social Spell includes light community management. I monitor comments and messages on your posts to help keep your brand responsive and professional. If a message requires your direct input, I’ll flag it for you.

What’s included in the monthly report?

You’ll receive a monthly performance snapshot showing:

• engagement trends
• top-performing content
• audience growth
• recommendations for the next content cycle

This allows us to refine the strategy over time rather than repeating the same approach indefinitely.

Is there a contract or minimum term?

Social Spell is a monthly subscription rather than a long-term contract.

You can pause or cancel anytime through your member dashboard. Your subscription remains active through the end of your current billing cycle.

How long does it take to see results?

Social media works best as a long-term visibility strategy rather than an instant lead generator.

Most businesses begin to see stronger engagement, audience familiarity, and content momentum within the first 2–3 months as the content library grows and we learn what resonates with your audience. Over time, this consistent presence helps build trust, recognition, and referral traffic back to your website.

How is Social Spell different from hiring a freelancer to post on my social media?

Many freelancers focus on posting content you provide or creating a fixed number of posts each week.

Social Spell is designed as a visibility system for your business, not just a posting service.

Instead of simply filling a content calendar, we focus on maintaining a consistent presence that supports your broader marketing ecosystem. That includes planning content themes, creating a variety of formats, engaging with your audience, and adjusting strategy as we learn what resonates.

The goal isn’t just to post more — it’s to help your business stay recognizable, credible, and active online over time.

Can I still post on my social media?

Yes — and I actually encourage it. Some of the best-performing content on social media is casual, behind-the-scenes moments that come directly from the business owner. Stories, quick updates, job site photos, or day-to-day moments help people connect with the real person behind the brand.

Social Spell ensures your business maintains a consistent and professional presence with planned content, but you’re always welcome to post whenever you like. And if life gets busy and you don’t post for a while, that’s okay — your social media will still stay active and visible.

Do you need access to my social media accounts?

Yes, but you never need to share your passwords. On Meta (Instagram & Facebook), I'm added as a partner through your Business Portfolio — so you stay in full control of your accounts at all times. For other platforms, we'll set up access through a scheduling tool like Publer, which keeps your login credentials private. However we set it up, your account security is always protected.

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