SEO Refresh
Annual SEO Review & Tune-Up
$249/year
Search engines change. Your business changes. Your website should keep up.
SEO Refresh is a once-a-year check-in to make sure your site is still structured properly, aligned with current search trends, and set up to perform. It’s designed for websites that are already live and need a review.
What’s Included
🔍 Updated Keyword Research
Refreshed keyword insights based on your services, audience, and competitors.
🧩 On-Page SEO Review
A full review of key SEO elements, including:
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Page titles and meta descriptions
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Headings (H1–H3)
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Image alt text
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Internal linking
I'll fix all these things for you. Often when clients build their own pages, they miss the back-end stuff that tells Google how their site maps together and what the page is all about.
⚡ Mobile & Speed Check
Review of site speed, mobile usability, and overall user experience.
You’ll receive notes on any issues affecting performance.
📄 1-Page SEO Report
A clear summary of:
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What’s working
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What needs improvement
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Where the biggest opportunities are
I'll fix most things for you, but I'll also give you recommendations for ongoing projects you can work on yourself to continue improving your SEO.
Who This Is For
This is a good fit if:
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Your website has been live for 6+ months
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You’ve added or changed content over time
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You’re not sure if your SEO is still set up properly
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Traffic or rankings have slowed
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You want a professional review without ongoing SEO management
🔒 For Digital Unicorn Website Clients Only
This service is available for websites built by Digital Unicorn.
Because the site structure and setup are already known, the review is faster and more accurate.
🔁 Why Do This Once a Year?
Your website doesn’t stay static.
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Search trends shift
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Competitors update their content
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Your services evolve
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You've probably changed things on your own site within the year!
This review keeps your site aligned so it continues to perform without needing a full overhaul.
⚙️ How It Works
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Purchase the SEO Refresh
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Receive your audit and recommendations within 7 business days
Small fixes may be handled for you.
Larger content updates will be outlined with clear next steps.
If ongoing updates are needed, Website Watchdog may be recommended.
Ready to Get Started?
If you're an existing client, you can sign up for your SEO Refresh Subscription right inside your Client Portal.
If we haven't worked together before, all packages and subscriptions start with a Strategy Spark Session - $199. The session fee is credited toward any package or service you choose to move forward with.
SEO REFRESH FAQ:
Do I really need to refresh my SEO every year?
Yes! At least! Search trends, algorithms, and even your own business evolve over time. A yearly refresh ensures your site stays competitive, visible, and aligned with your current goals.
What if I haven’t changed anything on my website?
Even if your content hasn’t changed, Google’s algorithm probably has. Plus, small behind-the-scenes issues (like slow loading or outdated meta tags) can quietly affect your rankings.
What do I get in the 1-page audit report?
You’ll get a simple, easy-to-read summary of keyword opportunities, on-page issues, mobile/speed performance, and actionable steps to improve your SEO. No tech jargon—just clear insights.
Is this a full SEO strategy or just a check-up?
This is a check-up, not a full campaign. It's meant to keep your existing SEO strong—not reinvent the wheel. If you need a full SEO strategy or ongoing optimization, check out our Arcane Success subscription.
Can you implement the recommendations for me?
Absolutely! Most of the updates will be completed by me (especially the technical back-end stuff.) If I have recommendations for you outside of the scope of this yearly audit, I'll provide you with a how-to OR I may suggest opting into a monthly subscription that covers your needs.
Is this only for Digital Unicorn websites?
Yes—for now, the SEO Refresh is exclusive to websites we’ve built. This allows us to move faster and give you more accurate insights since we already know the structure and tools involved.
How long does it take?
You’ll receive your full audit and recommendations within 7 business days of submitting your intake form.
Will this improve my search rankings?
While no one can guarantee ranking jumps, this service is designed to help you fix overlooked issues, uncover opportunities, and strengthen your overall SEO—giving your site the best possible chance to perform.