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Amanda Goodfellow, founder of Digital Unicorn

CAMPAIGN SORCERY SUBSCRIPTION
Ongoing Ad Management for small businesses

Your ads keep running.
Your results keep
improving.

Stop boosting... start casting. Campaign Sorcery is ongoing ad management for businesses that already have campaigns live — actively optimized every month so your budget goes further and your results compound over time.

Starts at $299/month · No contracts · Cancel anytime

THE CONNECTION

Campaign Sorcery follows Ad Alchemy.

Ad Alchemy handles the first 60 days — account setup, campaign builds, tracking, ad copy, and active optimization until your campaigns stabilize. Campaign Sorcery picks up from there. If your campaigns are already live and properly set up, we can discuss whether you're ready to move straight into ongoing management.

WHAT HAPPENS EACH MONTH

Active management. Real adjustments.

Your campaigns are reviewed, adjusted, and improved based on real performance data — not left to run on autopilot.

Campaign Adjustments:

  • Budget and bid changes

  • Targeting, keyword, and placement updates

  • Underperforming elements reduced or removed

Ad and creative updates:

  • Updates to ad copy and visuals

  • New variations tested when needed

  • Improvements based on what's working

Performance review

  • Clear summaries of results

  • What's working, what isn't, and why

  • Direction on what to adjust next

New campaign creation

  • Seasonal or promo campaigns built as needed

  • Fresh creative when existing ads fatigue

  • Strategy updated as your business grows

PRICING

Based on your ad spend.

More spend means more campaigns, more variations, and more optimization cycles. Your management fee reflects the actual complexity of your accounts.

Ad Spend: $600-$1,500/month

$299/month

Starter

 

Ad Alchemy Setup: $600 one-time

 RECOMMENDED 

 STARTING POINT 

Ad Spend:

$1,500 - $3,000/month

$399/month

Growth

Ad Alchemy Setup: $900 one-time 

Ad Spend:

$3,500 - $4,500/month

$499/month

Scale

Ad Alchemy Setup: $1,200 one-time

Ad spend is paid directly to the platform (Google, Meta, etc.) and is not included in the Campaign Sorcery fee. I do not mark up your ad spend. Minimum ad spend of $600/month applies per platform. Expecting to spend more than $4,500/month? We'll sort out custom pricing during your Strategy Spark Session.

Ready to keep your campaigns moving?

New clients start with a Strategy Spark Session.

Existing clients can enrol directly from the Client Portal.

New client

Book a Strategy Spark Session — $199, credited toward your first month.

Existing client

Already completed Ad Alchemy? Sign into your Client Portal to get started.

FAQ

Common questions

Do I need to complete Ad Alchemy before starting Campaign Sorcery?

In most cases, yes. Ad Alchemy covers the setup, tracking, and initial optimization that Campaign Sorcery builds on. If you already have properly structured campaigns running elsewhere, we can discuss whether you're ready to move straight into ongoing management during your Strategy Spark Session.

What platforms are supported?

Google Search, Google Local Service Ads, Meta (Facebook and Instagram), Microsoft Ads, TikTok, Reddit, and others. Platform selection is based on your goals and where your customers are most likely to convert.

 

What if my ad spend changes month to month?

Your tier is based on your planned monthly ad spend. If your spend consistently moves into a different tier, we'll adjust accordingly — you'll always know before any pricing changes.

Do I get access to my ad accounts?

Always. You have full visibility and ownership of your accounts. I work with manager-level access — so everything is transparent and yours to keep, regardless of what happens with our working relationship.

 

How long before I see results?

Most clients see early performance data within 2–3 weeks of Campaign Sorcery starting. Consistent improvement typically builds over 2–3 months as we learn what resonates with your audience and refine accordingly.

Can I cancel anytime?

Yes — no awkward conversations, no hoops. Cancel through your Client Portal before your next billing cycle and you won't be charged again. Your accounts and all reporting stay yours to keep.

Do I keep the ad content and reports?

Yes. All published creatives and reports are yours. If you want editable design files (Canva, CapCut, etc.), just ask — I offer a buyout package based on asset volume.

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